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INSIGHT: With a sea of content, sources, and platforms out there, the internet severely lacks quality control.
IDEA: Being a highly influential, heavily curated, and credibly trusted platform,
Reddit is the most premium version of the internet there is.
premium. distilled. internet.
OOH
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experiential: THE KARMA CAPSULE
IN-APP EXTENSION: reddit refined
CW: PRATIBHA GAURI NIGAM
AD: HAMZA ali
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